NEW YORK — Amazon is raising the cost of its Prime enrollment month to month design by almost 20 percent. The charge of $99 for a yearly enrollment won’t change, the organization said Friday.
The online retailer had included the regularly scheduled installment choice around two years back as an approach to snare customers — particularly amid the Christmas season — who needed quicker free dispatching, yet would not like to focus on a yearly charge. The Seattle-based organization does not unveil what number of Prime individuals it has.
Other than free two-day delivery, Prime individuals get different advantages, for example, access to Amazon’s video and music spilling administrations.
Beginning Friday, new month to month individuals will pay $12.99 a month, up from $10.99. Qualifying understudies will pay $6.49 a month, up from $5.49. Amazon.com Inc. said existing month to month individuals will begin paying the higher charges one month from now.
Amazon said its $5.99-a-month Prime enrollment for low-salary individuals who get government help isn’t influenced by the cost increment. Amazon propelled the marked down Prime enrollment a year ago for individuals who have a legitimate Electronic Benefits Transfer card.